After all that insanity of the holiday season you are probably worn out, but don’t let that stop you from utilizing the post-holiday season. This is the time to begin planning for next year. Your target market has had experiences as consumers and they want to tell people about it.
Survey and ask for Feedback
Use your social media platforms to get feedback. This is the time of year where you should start planning for the next and consumers are used to that. Send email surveys and ask for feedback on social media. Couple the feedback with deals and you have a great way to collect vital information that will fuel your annual marketing plan.
This is the optimal time to offer great sales. After the holidays people are looking for sales and deals and they are looking to spend money; and now they are back to spending money on themselves. You can use this time to offer deals and sales to get them in your doors. Your social media is a great way to offer these deals. You can offer deals to just your followers or fans to increase engagement on your page. More followers means more eyes on your products and services throughout the year.
Plan plan PLAN!
If you read the two previous blogs you saw that this was a step to take before the holiday season. Before you know it, it will be the holiday marketing season again and it is never too early to begin planning.
Please share any of your own tips or ask questions in the comments!