Why Case Studies Should Be Part of Your Marketing Playbook

Why Case Studies Should Be Part of Your Marketing Playbook

BRAND Why Case Studies Should Be Part of Your Marketing Playbook Amy Clevidence, Director of Communications September 10, 2018 A mistake marketers and salespeople often make when they talk about their product or services is they talk about their product or services....
What’s the Difference Between a $2,000 Logo and a $20 Logo?

What’s the Difference Between a $2,000 Logo and a $20 Logo?

What’s the Difference Between a $2,000 Logo and a $20 Logo? Amy Clevidence, Director of Communications July 2, 2018 At its core, a logo appears to be a simple thing: it’s a mark, a graphic, or a design that is consistently used to promote public recognition for a...
What is a Brand and How Do I Build One?

What is a Brand and How Do I Build One?

BRAND What is a Brand and How Do I Build One? Amy Clevidence, Director of Communications June 4, 2018 This month’s feature is dedicated to a subject that is often talked about in business but rarely thoroughly understood: your company’s brand. Let’s start with an...
Beltline

Beltline

BELTline a fresh look BRANDING, WEB DESIGN, FILM Branding & Design Electrical & Mechanical Construction Beltline is a leader in both their craft and civic involvement in Western and Central Kentucky. As their vision for expansion grew, so did their need for...
Why I Quit Marketing

Why I Quit Marketing

DIGITAL CAMPAIGN Why I Quit Marketing (And You Should Too) Molly Maloney, Social Media Manager June 21, 2016 Forget about the textbook definition of marketing and let’s talk about what makes your business great. Have you ever noticed that almost every relationship,...