by amy | Apr 1, 2022 | Marketing Insight
what is a secondary logo and how is it used? Your company has a beautifully designed logo. It adorns your website, your social media channels, and just about all of your branding. Often companies have secondary logos. What is a secondary logo and how is it used? The...
by amy | Mar 1, 2022 | Marketing Insight
How Often Should You Rebuild Your Website? Perhaps your website has done well for your company for a long time. At the time it was designed, it featured the latest web tools and applications, on both the front and back ends. That may have been a few years ago, though....
by amy | Feb 1, 2022 | Marketing Insight
Why a Brand Suite Is More Beneficial Than Just a Logo When your company was first formed, one of the first things it probably had was a logo. It may have evolved since the time it was first developed, but its purpose remains the same: to provide an image that your...
by amy | Jan 1, 2022 | Marketing Insight
Social Media Content – Why Your Posts Should Be About More Than Sales We live in a world that’s constantly trying to sell us something. As you scroll through Facebook or Twitter, every few pieces of social media content include an advertisement for a product. Every...
by amy | Dec 1, 2021 | Marketing Insight
How to Develop and Tell Your Story with Film One of the most important parts of branding is telling a story. It’s about more than just telling your customers why your products are the best. It’s about showing them who you are and why they should trust you. By getting...
by amy | Nov 1, 2021 | Marketing Insight
How to Create a Marketing Budget for 2022 Over the last several years there has been a significant shift in how marketing budgets are used. While this budget was once used primarily for print ads, magazine ads, radio and television ads, and catchy jingles, you’ll now...